How can I set up effective deal alerts for indie game sales across all platforms?
Indie games offer some of the most innovative, heartfelt, and unique experiences in the gaming world. However, with thousands of titles across numerous digital storefronts – from Steam and Epic Games Store to PlayStation, Xbox, Nintendo eShop, and even smaller niche platforms – keeping track of sales can feel like an impossible quest. Thankfully, with a few smart strategies and tools, you can set up highly effective deal alerts to snag those coveted indie gems without breaking the bank.
Leveraging Deal Aggregator Websites
The most powerful tools in your arsenal are dedicated deal aggregator websites. These platforms scour multiple storefronts, track price history, and allow you to create wishlists with custom alerts. When a game on your list drops to a certain price or goes on sale, you get an instant notification.
- IsThereAnyDeal.com: This is arguably the gold standard. You can import your Steam, GOG, Epic, and other wishlists, set price thresholds, and receive email notifications for sales across a vast array of PC storefronts. It also tracks historical low prices, helping you determine if a “deal” is truly good.
- Fanatical & Humble Bundle: While also storefronts themselves, they frequently feature bundles and significant discounts on indie titles. Signing up for their newsletters and keeping an eye on their sale pages can yield great finds.
- GG.deals: Similar to IsThereAnyDeal, GG.deals tracks prices across many PC storefronts, offers price history, and allows for personalized alerts.

Mastering Platform-Specific Wishlists
Every major digital storefront offers its own wishlist functionality, and it’s crucial to utilize them. While aggregators are great for PC, console sales often require direct engagement with the platform.
PC Storefronts: Steam, Epic Games Store, GOG
For PC gamers, wishlists on these platforms are indispensable. Set them up, and most will send you an email notification when a game on your list goes on sale. Remember to check your email notification settings to ensure these alerts are active.
Console Storefronts: PlayStation Store, Xbox Games Store, Nintendo eShop
Console storefronts, while not as open to third-party aggregators for price tracking, still provide robust wishlist and notification features. Add every indie game you’re interested in to your console’s wishlist. PlayStation and Xbox often send email alerts, and the Nintendo eShop will notify you directly on your Switch or via email when a wishlisted title is discounted.

Tapping into Community-Driven Deal Hunting
Sometimes, the best deals are discovered and shared by fellow gamers. Online communities are a goldmine for real-time sales information, especially for smaller, more obscure indie titles that might not be prominently featured elsewhere.
- Reddit Communities:
- r/GameDeals: The ultimate subreddit for all gaming deals across all platforms. Filters and discussions often highlight excellent indie sales.
- r/IndieGaming: While not exclusively for deals, sales are often discussed here, and it’s a great place to discover new indie titles to add to your wishlist.
- Platform-specific subreddits (e.g., r/Steam, r/NintendoSwitchDeals): Often feature sales relevant to their platform.
- Discord Servers: Many gaming communities, indie game publishers, and deal-focused servers exist. Look for ones dedicated to “gaming deals” or specific indie genres. Setting up notifications for specific channels can keep you informed.

Browser Extensions and Price Trackers
For PC users, browser extensions can add an extra layer of convenience. Tools like Enhanced Steam (for Steam users) or general price tracking extensions can often display price history directly on storefront pages or alert you to sales as you browse.
While less common for consoles, some independent websites and apps specialize in tracking console sales and can be good to bookmark or follow on social media.
Subscribing to Newsletters and Following Publishers
Don’t underestimate the power of direct communication. Many indie game publishers and developers offer newsletters where they announce sales, new releases, and bundles. Sign up for newsletters from studios whose games you particularly enjoy or follow them on social media platforms like X (formerly Twitter) or Mastodon.

Crafting Your Personalized Deal Strategy
The most effective strategy often involves a combination of these methods. Here’s how to set yourself up for success:
- Centralize Your Wishlist: Use an aggregator like IsThereAnyDeal for PC games, importing your wishlists from all your PC storefronts.
- Maintain Platform Wishlists: Keep your Steam, Epic, GOG, PlayStation, Xbox, and Nintendo wishlists meticulously updated.
- Engage with Communities: Regularly browse r/GameDeals or join relevant Discord servers.
- Subscribe Strategically: Sign up for newsletters from a few key indie publishers or bundle sites.
- Review & Refine: Periodically review your alert settings and wishlists to remove games you’ve bought or are no longer interested in.
By investing a little time upfront to set up these systems, you’ll ensure that you never miss a fantastic deal on the next hidden indie gem, regardless of which platform it’s on. Happy gaming and even happier saving!
